MESSE MÜNCHEN INTERNATIONAL TAKES OVER ONE OF INDIA’S LEADING TRADE FAIRS FOR LABORATORY TECHNOLOGY
Messe München International is strengthening its portfolio of events in the future market of India by taking over India Lab Expo, one of the leading trade fairs for laboratory technology, analysis and biotechnology on the Indian subcontinent. For the first time ever, this year’s India Lab Expo is being held under the supervision of Messe München International. It takes place at the Hitex Exhibition Centre in Hyderabad from November 6–8, 2014. In 2015, India Lab Expo will be co-located with analytica Anacon India.
India Lab Expo has alternated between New Delhi and Hyderabad since 2010. The last time that it was held, 252 exhibitors from 15 countries presented their latest products to 8,600 visitors from 19 countries in three halls. The majority of the exhibitors were from India. Besides representatives of the pharma industry, visitors included decision-makers and users from the chemicals, medicine and food industries. Its participants include large numbers of Indian manufacturers in the laboratory-technology sector, so it will complement analytica Anacon India perfectly. The Indian spin-off of the international trade fair analytica has a very large share of international exhibitors who above all present products for the analysis sector.
According to Mr.Bhupinder Singh, Deputy CEO of MMI India, the combination offers clear strategic advantages “India Lab Expo is one of the leading and well-managed trade-fair in laboratory equipment segment. We expect this coming together of two trade-fairs will provide more value to visitors and exhibitors. This will also help strengthen the eco-system of both, as the analytical and laboratory instrument industry will be under one roof. Besides this, it also achieves our strategic goal to increase quality trade-fairs in India“.
Messe München International has staged the brand show analytica in Munich since 1964 and since then established a worldwide network in the industrial and scientific community in laboratory technology, analysis and biotechnology. The 24th edition of analytica in 2014 has attracted a record number of 1,142 exhibitors from 40 countries and more than 34,400 visitors to Munich. The analytica shows are embedded in an international network of trade fairs: It includes the trade fairs analytica, analytica China, analytica Vietnam and analytica Anacon India. MMI India, the Indian subsidiary of Messe München International organizes eight trade fairs besides analytica Anacon India, all of these are leaders in their segment.
Indian Analytical Instruments Associaion (IAIA) welcomes India Lab Expo’s association with analytica Anacon India. This new association enhances the value for both exhibitors and visitors as these combined trade-fairs will address the complete eco-system of both laboratory instruments and analytical instruments. Besides this, the Technical conference of analytica Anacon India brings high scientific value and the wider audience of India Lab Expo brings newer market opportunities – Gautam Rajan, Secretary – IAIA. “In terms of the future growth of the event, we are delighted that India’s leading trade-fair organizer MMI India will drive India Lab Expo. MMI India has a long heritage in producing top quality exhibitions on a massive scale, and this acquisition will help to strengthen the portfolio of India Lab Expo and will take it to International heights”, said – Mr.Vivek Vikram, Director, S.D. PROMO MEDIA PVT. LTD.
analytica Anacon India, the analytica Anacon India Conference and the exhibition portfolio for analysis, laboratory technology, diagnostics and biotechnology, address one of the industry’s most important growth markets in Asia, i.e. India. Since 2003 the exhibition is held every two years. Visitors include users and decision-makers from the chemical, medical, food, environmental and pharmaceutical industries as well as industrial and governmental research.
All information about analytica Anacon India is available online: www.analyticaindia.com
About MMI
India As part of its international strategy, Messe München founded its own affiliated company in India with a registered office in Mumbai, in September 2007. MMI India Pvt. Ltd. has been founded to provide Messe München with timely and competent organisational support for its increasing involvement in India. With 10 subsidiaries in Europe and in Asia – and over 60 foreign representatives covering more than 100 countries, MMI has a network that spans the globe.
Have a News, Feature, Media Partnership proposal for TradeFairTimes.com. . . . . . . . .
please mail to info@tradefairtimes.com.