COMIC CON INDIA & REED EXHIBITIONS ENTER JOINT VENTURE TO PRODUCE EXPERIENTIAL POP CULTURE EVENTS FOR THE BURGEONING INDIAN MARKET
Partnership to Utilize ReedPOP Division, Producer of World’s Biggest Pop Culture Events – New York Comic Con, Oz Comic-Con, Star Wars Celebration, Singapore Toy, Game & Comic Convention and Others – to Amplify Comic Con India
Comic Con India (CCI) today announced a joint venture with Reed Exhibitions; part of the FTSE listed Reed Elsevier Group, to grow the pop culture space in India and bring world class events to Indian fans. The Comic Con India team will work closely with the ‘ReedPOP’ division of Reed Exhibitions, the largest producer of pop culture events in the world. With this JV in place, CCI enters the burgeoning ReedPOP portfolio of pop culture events which includes New York Comic Con, PAX, the Chicago Comic & Entertainment Expo, Oz Comic-Con, Singapore Toy, Gaming & Comics Convention and Star Wars Celebration among many others.
The joint venture will capitalize on the expertise and investment brought in by Reed Exhibitions, the world’s leading organiser in the exhibitions industry, along with the ever-increasing popularity of Comic Con India’s portfolio of pop culture events that have achieved national status within a very short period of time.
Karan Kalra, Director, Strategy & Planning, Comic Con India, further added “Comic Con India will leverage Reed’s expertise and network to expand our existing portfolio of events, with new editions of our Comic Con brand as well as launch new standalone events within the pop culture space in India.”
Over the past three years, Comic Con India has created first class pop culture experiences, acting as a stage for local and international talent to showcase creativity and interact with enthusiasts. With this joint venture, Indian fans should now expect new events and better experiences in the coming years.
Comic Con India 2014 event dates:
- Bangalore Comic Con (Sep 12-14).
- Hyderabad Comic Con (Oct 10-12)
- Mumbai Film and Comic Convention (December 19-21)
About Comic Con India
Comic Con India is a unique event celebrating the illustrated medium, which brings together the whole comics industry and related fields such as Merchandise, Toys, Games, Films and Animation, along with fans of this culture from all age groups. It has grown to multiple events across the country. The mission has now evolved to create unique pop culture events and engage with fans all across the country.
About Reed Exhibitions
Reed Exhibitions is the world’s leading events organiser, with over 500 events in 40 countries. In 2013 Reed brought together over six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 34 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider. www.reedexpo.com
ReedPOP is a boutique group within Reed Exhibitions, which is exclusively devoted to organizing events, launching and acquiring new shows, and partnering with premium brands in the pop culture arena. ReedPOP is dedicated to producing celebrations of popular culture throughout the world that transcend ordinary events by providing unique access and dynamic personal experiences for consumers and fans. The ReedPOP portfolio includes: New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), Penny Arcade Expo (PAX) Prime, East and Australia, Star Wars Celebration, and the UFC Fan Expo. In 2013 ReedPOP added Star Wars Celebration Europe and PAX Australia to its rapidly expanding portfolio of international events. The staff at ReedPOP is a fan based group of professionals producing shows for other fans, thus making them uniquely qualified to service those with whom they share a common passion. ReedPOP is focused on bringing its expertise and knowledge to world communities in North America, South America, Europe, and the Asia/Pacific, including Australia.
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