India's Pioneer Media on TradeFairs

Preparations for LIGNA 2021 are in full swing

Christian Pfeiffer, Global Director LIGNA“The early decision to move LIGNA.21 to autumn was exactly right. In view of the current developments in the global infection situation in the wake of the Covid 19 pandemic, this was the only logical measure to give all those involved planning security and the necessary time for preparations. Participation is therefore very positive. Almost 900 companies have already decided to show their on-site presence in the fair. We will again be occupying ten halls and the outdoor area, visitors can already look forward to September and the numerous innovations. There will be plenty to experience and discover, especially with regards to the three focus topics of woodworking transformation, prefab building processes and green material processing.”

 -Christian Pfeiffer, Global Director LIGNA & Woodworking Shows at Deutsche Messe, Hannover

Participating companies are also looking forward to coming together again at LIGNA in Hannover. “We are doing everything we can to provide them with a safe and successful marketplace,” adds Pfeiffer.

Safe & Secure

A comprehensive safety and hygiene concept will apply to the presence in the halls and on the exhibition grounds, which will comply with the regulations in force at that time and will be coordinated with the relevant authorities. Wide aisles, compulsory wearing of masks on the entire grounds and registration of every visitor and exhibitor will, among other things, ensure maximum safety for all participants on the grounds.


Hybrid Format

LIGNA has also added new virtual participation options to its offering for exhibitors with stand space. “This allows companies to present themselves both in the halls and on our platform on the internet. The additional digital visibility allows them to increase their reach and expand the opportunities for interaction with existing and new business partners,” says Pfeiffer.

Companies that are unable to exhibit in Hannover due to possible international travel restrictions can also participate in the Show. The new virtual participation options on the platform enable them to network with all market players as well as journalists from all over the world.

The additional LIGNA digital packages also enable visitors who cannot be on site to participate virtually and experience the woodworking innovations at LIGNA.