India's Pioneer Media on TradeFairs

S. Balasubramanian Pillai elected as the President of Indian Exhibition Industry Association

S. Balasubramanian Pillai, Executive Director & COO, Indian Machine Tool Manufacturers’ Association (IMTMA) and Bangalore International Exhibition Centre (BIEC) was elected as the President of Indian Exhibition Industry Association (IEIA) at the 13th Annual General Meeting of IEIA held in Mumbai on 16th December 2019.

Balasubramanian has been active in IEIA for many years now, supporting its mission and driving developments. He has been serving as an Executive Committee member since 2015.

Expressing delight on his new role Balasubramanian said, “I thank IEIA and IMTMA for placing their trust in me and giving me this opportunity to take up the mantle. I am aware that I have a large shoe to fit in to but I see this possible with members support. We will work together as a team and scale greater heights in developing the Indian exhibition industry.”

Balasubramanian has been associated with IMTMA since 2007, heading the trade fairs division which organizes IMTEX and regional machine tool shows across various cities in the country, besides being the COO of BIEC, India’s leading green exhibition facility. Balasubramanian comes with more than two decades of rich experience in the exhibition industry.  Prior to joining IMTMA, he was associated with Informa group, INTECH Trade Fairs & Wisitex Foundation.

IMTMA is the apex body and single point of contact for the machine tool industry in India. IMTMA plays a crucial role in the growth and development of the metalworking industry in the country. IMTMA’s initiatives range from policy advocacy, export promotion, trade fairs, mega-events, training, seminars, technology missions, publications, etc. IMTMA formed in 1946 has a membership of over 450 members and represents 90% of the organized machine tool and allied equipment manufacturers in the country.
About BIEC
BIEC is India’s premier exhibition-cum-conference facility. Spread across 57 acres of lush-green area BIEC infrastructure comprises 5 exhibition halls, a conference centre, food court, amphitheatre, entrance plaza and a large outdoor area. BIEC is India’s first LEED-certified Green Exhibition and Conference Facility. It is a member of UFI, IAEE, AFECA, ICCA and IEIA, globally recognized associations of the exhibition industry. In 12 years, since it was set-up in 2007, over 330 events spread over 1800 days have been successfully conducted at the venue. These include exhibitions from diverse sectors such as construction equipment and technology, woodworking solutions, machineries, exposition of the startup ecosystem, digital business, and architecture and building materials, electrical, agriculture, IT, textiles, and so on, organized by both government and private sectors.
About IEIA
Indian Exhibition Industry Association (IEIA), the national apex body of the exhibition industry in India brings together all the exhibition organizers, venue owner, services & facilities providers among over 200+ national and international players under one roof to build a wide network and promote the exhibition industry.